The edge of intelligence: the strategy behind business use of market intelligence

Market intelligence helps businesses to understand the needs of their customers, accelerate their growth, and adapt quickly to evolving environments. But many need help to capture these dividends. The FT's latest report explores further.

How the FT saves readers time

One of the challenges we hear most frequently from prospective readers is that they don’t have time to sift through the abundance of news coverage – and that they’re hungry for a source that cuts through the noise, delivering trustworthy information when they need to know it.